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On Wisconsin! July 15, 2009

Posted by claireblang in 2009 Season, Drivers, Sponsors.
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Shot by The Daredevil at Daytona during Speedw...
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The Chicagoland, Madison, Green Bay, Indy Tour!

I’m taking a few days off in Wisconsin – as my sister is getting married in Green Bay this coming weekend. There’s a flurry of activity here – but it won’t involve the radio. For the first time since I can remember I am not doing “Dialed In” and will be off Wed., Thurs, and Friday of this week.

I am headed to Indy early and staying in the Midwest since Chicago so I will return to “Dialed In” next Wednesday, LIVE from Indianapolis Motor Speedway. I always love covering the Brickyard – it’s something special so I’m looking forward to that. Right now though being spoiled by my mom and having meals made for me instead of coming home from a trip to an empty refrigerator. Can we ever get enough of our mom’s home cooking?

The weather is so beautiful here – and it’s great for the soul to be home after so much traveling. I’ll tell you all about the wedding when I return…it’s turned into a huge affair with family and friends I haven’t seen for years and I’m so lucky that out of the blue, not knowing the race schedule, my sister picked an off weekend for her wedding, which makes it easier for my schedule. (IE: No leaving the reception to check out the race on TV lol) My sister has invited some of my friends from high school and so I’ll get to see friends that I have not seen in forever. I’m looking forward to it.

Enjoy the weekend and I’ll catch you Wednesday 7-10 EST from Indy on the Midwestern tour!

Claire B

RACING NOTES:

Danica Patrick

I still think that Danica Patrick is not coming to NASCAR. We’ll see her show up here and there. It will rouse suspicion and plant seeds but in the end, I think she knows what it would take to move into NASCAR and it’s a gamble for her. Almost everyone who knows the sport says that it would require starting out in the Nationwide or Truck series for a while….and I just don’t see her doing this at this stage of her career after what she’s accomplished in open wheel. However, stranger things have happened and it’s weird economic times in both NASCAR and Indycar. She’s a smart cookie. She knows what it would take. I know she visited Stewart Haas racing for a tour, something that was NOT kept hush hush. If she was thinking about it seriously don’t you think that it would have been a closed door visit – kept secret? I think she’s in the mix and wants to be just that- it’s smart for her at this stage-but as far as actually moving into NASCAR. I do not see it. Unless she gets an offer that she can’t refuse.

I like Danica. I went to Chicago to interview her when she announced her “Go Daddy.com” Indycar sponsorship. She was really a lot of fun and I asked her all the tough questions, like was she really the ice princess that some said she was. She laughed and the interview was easy, as she answered everything I threw her way openly and fairly. She was actually very easy to hang out with. I met her mom and dad and husband and interviewed her folks as well. She’s really a pretty amazing woman. She knows what she wants and she is not afraid to go for it – for that she gets the reputation for being cold. I didn’t see her that way. I still don’t think she’s coming to NASCAR but whatever she chooses she’s talented and extremely marketable and whatever she decides to do she’ll be front and center.

Brad Keselowski Full Time Nationwide:

Brad K. would rather race and not spend his time worrying about where he’ll go next but he’s in a good position. I talked to him about his next move at Chicagoland.

CBL: Are you still working on next year? Everyone’s watching you

Keselowski: “Yea, You know I am working on it. Don’t have any answers on it – making progress. Things look good, they look very good for me to be back driving this #88 Nationwide car full time which is just as important to me as running the Cup series. So that’s all coming together nicely, not there but it’s coming together and I’m looking forward to it.

NAPA- A Sponsor’s View of Michael Waltrip, Martin Truex Junior and NASCAR Sponsorships:

I spoke with Bob Susor, who is the president of NAPA about their continued sponsorship at MWR

CBL: What pushed you over the top as far as sticking around?

Bob Susor: “Oh I think it’s just the overall good job that Michael has done for us. The fact that he had good, what appeared to be good technical support and have been able to recruit some high quality people.”

CBL: What about selecting Martin Truex Junior…how heavily did you recruit him? Did you interview him? What was the role NAPA played in selecting him?

Bob Susor: “Well we did interview him and wanted to make certain that he had a personality that fit our customer demographic and our internal organization as well. We think he’s kind of our kind of guy. We think we’ve got the opportunity to help him develop a personal brand maybe beyond where he’s gone to this point as well.”

CBL: What makes him your kind of guy?

Bob Susor: “Very low key. Just kind of a guy next door, son of a hard working entrepreneur and that’s pretty much our customer base.”

CBL: But Michael’s not that low key.
Bob Susor: “Well Michael’s Michael. You know there’s only one Michael and we like Michael because of how shameless he can be. (laughter). They are different personalities but we think having the combination of both….of course and obviously we think there’s the opportunity for improved performance as well.”

CBL: Did you look at video tape, study driving performance records etc?

Bob Susor: “We really didn’t look at video tape. We had seen him do interviews before because when we were with DEI previously we had been exposed to him so we had a little prior exposure to him. You know the fact that he’s stayed out of trouble off the track. That’s a big plus for us as well..”

CBL:And how to you see the landscape for sponsors?

Bob Susor: “Ahhh I understand it’s pretty tough out there. For our business, it’s an ideal demographic. It kind of matches up very nicely with what we do. So I’m not certain how others are viewing it but for us we think it’s still a good investment.”

—————

I hope everyone is enjoying the post July 4th summer fun! It won’t be long before we’ll be at Indy racing the Brickyard.

I’m excited to return for the weekend to Green Bay where I have not been for so long I think I will need a road map to find my way around.

Enjoy the day!

Claire B

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TRANSCRIPT Richard Childress Racing (RCR) News Conference August 23, 2008

Posted by claireblang in Drivers, Sponsors, Teams, Trackside, Transcripts.
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Saturday, August 23, 08
Bristol Motor Speedway

RICHARD CHILDRESS, OWNER OF RICHARD CHILDRESS RACING, met with members of the media to announce the driver alignment for the No. 07 Jack Daniel’s Impala SS and the No. 33 Cheerios/Hamburger Helper Impala SS for 2009. Full transcript:

RICHARD CHILDRESS: “We have talked to the press several times over the last few months and said we are going to let you know, we are going to let you know, who is the fourth driver, what we are going to do. We did a lot of work, Mike Dillon, Ben Schlosser, our whole group. We looked at all the competition throughout RCR, we have picked Casey Mears as the driver of our fourth team, which all teams are equal, but he will be driving the Jack Daniel’s Chevrolet next year.”

CASEY MEARS: “First of all, I am just very excited obviously to be a part of the Jack Daniel’s Chevrolet. To still be affiliated with Chevrolet is a big deal for me. Being a part of RCR is very exciting. Richard and I have known each other for quite a while now. He has been one of those guys throughout the garage that even though I was driving for other owners; he would talk to me quite a bit throughout the past few years. Always noticed if you did well, if you had a good race, he would come up and say something to me. I am very excited to be a part of their team. Excited to be partners with Clint (Bowyer), Jeff (Burton) and Kevin (Harvick). I think it is going to be a lot of fun. I can’t wait to get started. Obviously being affiliated with Jack Daniel’s as well is a big thing for me; I am very excited about it. I just can’t wait to get started; I am ready to get going.”

CHILDRESS: “I have watched Casey’s career from the time he first came in, he has always impressed me. I have stood there and watched races with his Dad. He almost won the Michigan race one time and I think I was pulling for you about as hard as I was pulling for our cars. We are proud to have him and for Jack Daniel’s, we couldn’t be happier for everything they have done for the sport. What we are going to do with our Cheerios/Hamburger Helper Chevrolet, a great group of people to work with and very patient with RCR and so is Jack Daniel’s. Now I want to introduce our driver of the No. 33 Cheerios/Hamburger Helper Chevrolet, Clint Bowyer.”

CLINT BOWYER: “How is everybody? Hot? Just excited to be a part of all of this. Obviously about bringing Casey Mears on board. I have been a big fan of the Mears Gang for a long time. He is a family guy, just like all of us are. I think he will fit in our family just great. Looking to forward to the opportunity ahead of us. Real excited to work the General Mills people and having the No. 33 Cheerios/Hamburger Helper Chevrolet on the track next year. Looking forward to it.”

CHILDRESS: “There have been a lot of questions asked about what we are doing and the one I get a lot is the points on the No. 07, are we changing them, what are we doing? The points will stay with the No. 07. We have all the confidence in the world in Clint and his team that we’re going to be ok there. We have some things working there as well. Right now, like we do every year at this time, we start evaluating our competition. Where we are at with all of our teams. We use Jeff’s and Kevin’s input a lot. Kevin is doing an appearance but Jeff is here, glad to have you Jeff. We are just thrilled about next year. We have our work cut out for us the next three weeks and that is what we are concentrating on right now is to get in to the Chase and at that point we want to be a championship contender which I know we will be. We’ve got to get through that and once we do that, then we will start addressing other things.”

Question: CASEY, CAN YOU TALK ABOUT A FRESH START WITH ANOTHER CHAMPIONSHIP CALIBER ORGANIZATION? “I am really excited. A little bit I have been to the shop looking around. Obviously RCR has all the equipment to be a championship contending team with all the success they had last year and this year. The tools are there, the parts and pieces are there. From what I can see and already knowing Clint, Jeff and Kevin, I think we are going to get along just fine. I am a big team player. That is how I like to race, that is what I like to do. I have seen a lot of success with it in the past in what I have done with other teams. Really looking forward to getting there, working with these guys, seeing what they have learned and just being a part of it. I think a good match for everybody. From the outside looking in, it feels like it is going to be a good fit. Obviously, with knowing Richard and the little bit that we have talked here and there, he is the type of guy I want to race for. I am ready to get started.

“I have a lot to focus on the remainder of this season and I am going to focus hard on that. I want to finish the season off strong, but as soon as that season is over, I am going to start focusing on this direction and look forward to getting started on it.”

Question: RICHARD, ARE YOU LOOKING FOR A WAY TO GET OWNER’S POINTS FROM SOMEONE IN THE TOP-35? “We are going to be just fine. We’ve did a lot of research and looked in to a lot of different things. At this time, we really can’t say what the plan is, but we are definitely working on a few things.”

Question: CLINT, WHAT ARE YOUR THOUGHTS ABOUT STARTING NEXT YEAR WITH NO OWNER’S POINTS?
“It is like I told him (Richard), beats beatin’ dents in the body shop.”

Question: CLINT, HOW TOUGH IS IT FOR YOU TO MOVE AWAY FROM THE NO. 07, A TEAM YOU HELPED BUILD? “Absolutely, I have had a tremendous amount of fun and learned a lot from the Jack folks. Just great folks to work with. Uncle Jack is a good brand to tie your name to. I enjoyed it and it has been fun. Casey will do a good job with it. He is a pretty good looking dude so he will be able to market good and have fun with it. The biggest thing is, it is all about team work and making RCR bigger and better. Jeff, Kevin and I all three know we need a fourth driver and fourth team to be able to bring resources in and make our teams better, no matter who those teams are. Make us drivers better. Just looking forward to being part of the package and moving forward.”

Question: RICHARD, CAN YOU TALK ABOUT CREWS? “We are working on all of that at this time. Like I said, we aren’t going to get in to all of that. We are evaluating every direction, we have some really good plans. At this time, we’re not going to say what we are doing there because we have to concentrate on the next three weeks. This is really important, this is an important day for all of us. Bringing Casey on and Jack Daniel’s staying with us and General Mills with Laura Rather and her group over here, it is a special day. But, we all know what work we have cut out for us for the next three weeks. We have been working on this fourth team for quite a while and we have some great plans and no matter which way we go, it is going to be successful.”

Question: CASEY, HOW LONG IS THE DEAL AND ANY ASSURANCES THAT YOU ARE GOING TO HAVE THE SAME CREW AND THE SAME CREW CHIEF FOR MORE THAN ONE YEAR?
“Right now we are focused on getting in to next year. Like Richard was saying, there is still a lot of details to work out about exactly how things are going to fold out and who is going to be with who. What’s going to happen there behind the scenes. But now that have gotten to this point, we can get back and evaluate that and find out who is going to be with who, what crew chiefs are going to go where, what team members are going to go where. I am looking forward to sorting a lot of that out in the next few weeks. From the RCR standpoint, they have a lot of things to focus on right now as far as getting in the Chase and then getting through the Chase. Once the dust settles, we will be working out a lot of those details. The deal is for three years.”

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BREAKING NEWS – AT&T logos being put back on #31 car September 7, 2007

Posted by claireblang in Breaking News, Sponsors.
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I am here in the garage at Richmond. TIDBIT: The AT&T logo is being put back on the #31 car. When I asked the team about it they told me that all of the parties in the matter have come to a resolution. NASCAR expects to have an announcement about it in a news conference later this afternoon. There’s quite a crowd gathered around the #31 stall in the garage – I just confirmed that NASCAR hopes to make an announcement soon on this. Stay tuned.